The intensive use of digital social media by social movement actors is an emerging trend that is restructuring the communication dynamics of social protest, and is widely acknowledged to have contributed to the successful mobilisations of recent movements (e.g. Arab Spring, Occupy Wall Street). Yet our understanding of both the roles played by the social movement's use of social media and the extent of its impact comes largely from anecdotal evidence, media reports, and the media's own experience of social protest.
Buying Instagram followers is the quickest way to go from being a social media nobody to a somebody (if by somebody you mean someone with a lot of fake followers and also someone able to publish fake news). Lots of major celebrities have been caught with fake Twitter followers, but the practice persists, and it’s a major problem on Instagram too. Buying followers is incredibly easy – the influencer pays a service anywhere from $10-$1,000 for hundreds of likes, and simply watches their follower count tick up.
A study on Twitter, found a significant imbalance in terms of the size of communities interested in different health conditions, regardless of the seriousness of these conditions. Improving the informativeness of tweets by using, for example, URLs, multimedia and mentions can be important factors in promoting health conditions on Twitter. Using hashtags on the contrary is less effective. Social network analysis revealed similar structures of the discussion found across different health conditions.
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